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ChatGPTClaude

Emails

In short

The unsubscribe link is added by the platform from the Communication page: never type one into a template. Spam is decided by the receiving mailbox; the sending service confirms delivery. A campaign that sent nothing was built on an audience that matched nobody, or on members without email consent. For the rules of good delivery, read Email deliverability essentials.

Check first​

  1. Settings, Communication: the unsubscribe text is set there. Every email gets it appended.
  2. The template: no hand-typed unsubscribe link in it.
  3. The audience: how many members match it, and how many of them have email consent on.
  4. The member: consent on, email verified, and the message looked for in spam and promotions folders.

Causes and fixes​

No unsubscribe link in the email​

The sending service requires an unsubscribe link, so the platform appends the one configured under Settings, Communication, to every email. A link typed by hand into the template replaces it, and a club that never configured one sends emails with no link at all. Configure it once, in every language the club uses, and remove any hand-typed link from the templates.

Verification codes land in spam​

The sending service reported the messages delivered; the "spam" label was added by the member's mailbox. Two things help: the member marks the sender as safe, and the club keeps its campaigns to members who actually open them. One campaign to a very large, mostly inactive list raised the complaint rate and hurt the domain's reputation for weeks.

The campaign sent nothing​

  • The audience was built with member identifiers from a previous system, so no member matched. Rebuild it with the platform's own fields; email is the only reliable link between two systems.
  • Members without email consent are skipped on purpose.
  • A campaign paused during maintenance stays paused until resumed.

The campaign is slow​

Emails leave at about 100 every 6 seconds. A campaign to 100,000 members takes about an hour and forty minutes; that is normal.

When to write to your provider​

Write when a specific member with consent and a verified address never receives anything, with their email and the time of the send. For a campaign, send its name and the audience count you expected. Write within the week: sending logs are kept 7 days. See How to ask for help.