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New members

In short

How many members joined in the period, and how many of them gave SMS marketing consent. A small aggregate report — three numbers (allowing SMS, not allowing SMS, total count) — answering the "are we acquiring members fast enough, and are they reachable?" question.

The most compact report in the library. Useful as a quick weekly or monthly check, and as input to "can we run an SMS campaign?" sizing — the Members Allowing SMS number is your reachable population for any consent-gated send.

What you'll see​

Required filters:

  • Membership Details Joining Date — date range, typically is in the last 30 days.

Data (aggregated, not row-level):

  • Members Allowing SMS — count of new members in the period whose SMS consent flag is on.
  • Members Not Allowing SMS — count of new members who did not grant SMS consent.
  • Count — total new members in the period (Allowing + Not Allowing).

New members report. Filter: Membership Details Joining Date is in the last 30 days. Data shows three columns aggregated: Members Allowing SMS (389), Members Not Allowing SMS (431), Count (820).

When to reach for this report​

4 common use cases
  • Weekly acquisition check. Set the date range to the last 7 days and see how growth is tracking.
  • SMS-campaign sizing. Before launching an SMS-driven Future Campaign to new members, this report tells you the maximum reachable count.
  • Consent-rate health. Members Allowing SMS / Count gives the consent rate. Below 50% suggests your registration form isn't framing the consent ask well — see the registration UX as a possible fix.
  • Marketing attribution. Run before and after a marketing push to see if signups jumped.

What to do with the result​

Follow-on actions
  • Onboarding email or SMS to the cohort. If you want to welcome the period's new members specifically, Filter members is the right surface — filter by Joining Date is in the last N days and push a One-time action.
  • Improve consent rate. If the SMS-allowing share is low, that's a registration-flow problem more than a campaigns problem. Worth flagging to whoever owns the registration UX.
  • Member purchases — same period, but at the transaction level and not limited to new-joiners.
  • Punch count — engagement of members on a specific punch card; useful for assessing how new members are activating.